Want Improved Visibility? Custom Brochures and Signs Will Do The Trick!

The moment a potential customer walks by your home base or booth, you have the opportunity to make an impression. When you want to ensure they get the full impact—from initial impression to take-home material—it’s important that you get custom brochures and signs.

Whether you need a logo sign, wayfinding signage, a full color brochure or something simpler, Evergreen Graphics Group can help. Here’s why you need custom brochures and signs.

Shout it to the world with your custom signs

Signs are often the first experience someone will have with your business. Here are just a few of the ways custom signage can help:

• Show customers who you are: When you invest in a custom sign, whether it’s your company’s logo and title or another type, it’s a way to convey your brand in an instant. Your branding communicates your business’s values, mission statement and even what kind of customer you want to attract.

• Lead the way: When you want to make it easy for customers to find you, custom signs help lead the way. Customers are more likely to spot your location and remember where you are. Smaller signs can help identify specific locations in your building.

• Passive marketing tool: If you want to attract passersby, a sign acts as a passive marketing tool. When your signs are outside and easily visible, people are more likely to stop—or at least take time to find out more about your offerings.

• Cost-effective: Finally, signs are cost-effective and easy to maintain. They can last for years, making signage an inexpensive way to get your message out there.

Brochures are take-home marketing material

Don’t stop at signs, however. Whether you’re at a trade show or want to encourage people to come back to your location, brochures can convey your marketing pitch and key contact information.

The design possibilities are endless. You’re only limited by your imagination. Be sure to include your logo, and consider adding photos of your products, your employees or even your happy customers. Potential customers and clients respond well to photos—they help them feel like they know exactly what they’re getting.

Because brochures offer more space for photos and text, you have the opportunity to communicate more information than with a sign alone. List your products and services, add a short company history, contact information and anything else your prospective customers might want to know.

Brochures are great for long-term marketing materials, but also advertising sales and specials, events and more. Evergreen Graphics Group can help make your marketing materials look polished and professional.

Our team is happy to help guide you through the sign and brochure design process. Not sure of the quantity and type you’ll need? We’re happy to provide guidelines and expert advice. Don’t miss out on the opportunity to help your business get noticed with beautifully printed custom signs and brochures. Get in touch with us at (905) 447-0257 or info@eg3.ca today. We’ll make sure you’re thrilled with your new marketing materials.